Critical for Connecticut: Access to Broadband Internet

Gov. Ned Lamont plans to introduce legislation during Connecticut's 2021 session to make broadband internet more accessible to state residents, especially those in underserved households.

Western Governors University (WGU) is a leader in online higher education and supports the governor’s initiative. WGU, a MCG client, believes Lamont’s goal to provide broadband access to everyone is crucial not just for providing education but also for the growth of the state’s economy.

Biden's Vaccine Plan is Now a Reality for Connecticut

Joe Biden now has the power to act on his Covid-19 vaccine plan after officially being sworn in as president.

Biden said he plans for a stronger federal response to Covid-19 compared to President Trump, who left many decisions up to the states. While Connecticut’s vaccine efforts are already in motion, the change in leadership offers new opportunities and guidance for our state.

Here are several ways that Biden’s plan can be integrated into Connecticut’s vaccine strategy.

Putting Connecticut to the Test: “COVID Testing in Connecticut: Past, Present, Future”

Connecticut’s Lt. Gov. Susan Bysiewicz hosted a virtual conversation January 14th on the importance of testing and what lessons the state is learning to better prepare for future viruses.

MCG client, The Jackson Laboratory, was one of the partner labs joining the discussion. Mark Adams, Ph.D., director of Microbial Genomic Services, offered key insights during the conversation on what JAX has experienced and its priorities are moving forward.

Dominion Energy Provides New Scholarship Program for Diverse Students

Minority communities are being disportionately devastated by the Covid-19 pandemic. One consequence is that many Black and Latinx students, who see higher education as a path to a more economically secure life, will now find it even more difficult to pay for college.

MCG client Dominion Energy recognizes the extra hurdles many of these students face and will be awarding $10 million in scholarships over six years to students who self-identify as: Black or African American; Hispanic or Latino; American Indian or Alaska Native; Asian; or Native Hawaiian or other Pacific Islander.

Lessons from Outstanding 2020 PR Campaigns

While the pandemic has forced the public relations industry to get creative, it has also offered opportunities for organizations to step up to the plate with innovative and attention-worthy campaigns.

With a focus on emerging and changing trends in our business, here are a few campaigns that caught our attention in 2020. This year, we were forced to pivot with some of our PR strategies; these examples of PR dexterity provide lessons that we can harness as we charge ahead into 2021.