The Hill has launched its own streaming TV channel, adding to the growing number of news media companies entering the over-the-top space.
Over-the-top (OTT) is video content offered directly to viewers using the internet. As a result, OTT bypasses traditional cable, broadcast, and satellite television. The Hill, a major source for political and policy news, recently debuted The Hill TV on Plex, a global streaming platform. Viewers can watch The Hill TV by downloading the Plex app or watching it online.
According to The Hill, its programming line-up includes:
Signature shows including Rising, The Hill’s morning program
Extended exclusives and interviews with lawmakers, policy influencers, and business leaders about hot-button issues and pending legislation
Summits and policy roundtables from The Hill’s 70+ thought leadership events per year, convening expert voices on the biggest challenges facing the country
Thematic series such as Changing America, which explores timely topics including respect, sustainability, resilience, and well-being
Local political programs, including highlights from Sunday talk shows produced by Nexstar stations in top markets
Communication strategists might want to follow the OTT trend as the exponential rise of media companies becoming their own TV distributors will bring new opportunities.